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People are sick and tired of seeing that 3-minute video on your website. The way your customers consume media is changing. Gone are the days of sitting through a 3-minute video. If you don’t grab your potential client's attention in the first 15 seconds of a video...

Most people are focused on making content to impress the people they look up to instead of making content to help the person one step below them. Next time you film a video don’t worry about what other people might say, and instead focus on your ideal client or that...

If you want captions just like this in your video, there's a few different options! 1st is premier pro. Premier pro will transcribe these captions for you, but you can’t change the rotation, add these colors, or emojis. 2nd is manually doing it on your phone, but it...

I can guarantee you’ll get more views if you do this at the beginning of your next video! Have a hook! This is where you qualify your audience and get their attention so that they can watch your full video. Make sure the first 3 seconds of your video is the most...

If you want more engagement in your talking head videos, then I highly recommend you incorporate subtitles like these with emojis and stock images! It allows your viewer to focus on the video and absorb more of the information since they are listening and reading at...

The perfect home video setup?  I'm going to tell you exactly what you need. You need lights: Key lights, backlights, ambient light background. You need a good mic.  No, the sound from your phone is NOT going to cut it.  You need a lavalier mic and I'll tell you...

Is there a formula to create great micro content? The answer? YES! These kinds of videos like the one you're watching right now are killing it on all the platforms: Facebook, Instagram, TikTok, YouTube Shorts They all want the same content!  They're all competing for...

Most marketers suck at creating organic content. It could be as simple as they don't feel comfortable on camera. I'm here to tell you, it doesn't have to be that hard! Here's three tips to make you better on camera OVER NIGHT! 1. Always look at the camera. Even if you...

Hey!  John with Ruby Red Media here to tell you that I believe micro content marketing is the way of the future. The number one mistake that most people make when creating video content is not getting to the point quick enough. As a video marketer you have to stop...

Why is short form video, like the one your are watching now, valuable? Because every single platform is rewarding this type of video! TikTok, YouTube Shorts, IG Reels, Facebook... They are ALL looking for vertical content. And the best part?  You don't even need a...