The Perfect Home Video Setup

The perfect home video setup?  I’m going to tell you exactly what you need. You need lights: Key lights, backlights, ambient light background. You need a good mic.  No, the sound from your phone is NOT going to cut it.  You need a lavalier mic and I’ll...

Is There A Formula For Micro Content?

Is there a formula to create great micro content? The answer? YES! These kinds of videos like the one you’re watching right now are killing it on all the platforms: Facebook, Instagram, TikTok, YouTube Shorts They all want the same content!  They’re all...

Creating Organic Content

Most marketers suck at creating organic content. It could be as simple as they don’t feel comfortable on camera. I’m here to tell you, it doesn’t have to be that hard! Here’s three tips to make you better on camera OVER NIGHT! 1. Always look at...

Micro Content Marketing: The Way Of The Future

Hey!  John with Ruby Red Media here to tell you that I believe micro content marketing is the way of the future. The number one mistake that most people make when creating video content is not getting to the point quick enough. As a video marketer you have to stop...

Why Is Short Form Video Valuable?

Why is short form video, like the one your are watching now, valuable? Because every single platform is rewarding this type of video! TikTok, YouTube Shorts, IG Reels, Facebook… They are ALL looking for vertical content. And the best part?  You don’t even...

Can’t I just shoot it on my iPhone?

Yes, of course, you can shoot it on your iPhone, but should you? First off, let’s get one thing straight. If you have terrible audio, you will have a terrible video. So fix the audio. If you decide to go with an iPhone, invest properly in good audio. A...

How do I get my video seen?

Hey, John here with Ruby Red Media, So you did it! You pulled the trigger, and you invested in yourself and your image. Now what? Well, an excellent video does you absolutely no good if no one sees it. This is where I like to say I am different than other...

Is video worth the investment?

https://rubyredmedia.com/wp-content/uploads/2022/01/Blog-1_3.mp4 I might be the wrong person to ask because creating video content feeds my family, but the short answer is, HECK YES, ITS WORTH IT!   I hate throwing stats out there, but as the late great Steven...

How can I be better on camera? 

https://rubyredmedia.com/wp-content/uploads/2022/01/Blog-1_4.mp4 A significant objection I get from clients is, “I don’t think I am very good on camera.” Or, “how do I act more normal when I’m on camera?”   The truth is, you...

How much does it cost to hire a videographer?

Well, that depends. That is what ALL videographers and content producers will tell you. Here is what they won’t. It’s all dependent on the scope of the project. My target earnings per day are $750. That is 168,000 a year if you count two weeks of vacation....
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